Supermarkets

Know everything about consumer behavior and stay ahead of rivals in a highly competitive supermarket industry. With our highly accurate people counting sensors, you get valuable insight into every aspect of your business.

We use data-driven intelligent devices to track the full journey of your customers. Understand your customers’ habits, walking paths, dwell areas, and overall behavior. This way, you can optimize your store layout to match the incoming data, while managing your staff to ensure a pleasant shopping experience for every customer.

Improve Customer Experience with Queue and Staff Management

Short queues and high levels of customer service are efficient ways to build customer loyalty. Going to pick up groceries is often a tiring process for many. Therefore, managing queues and staff will help you build a pleasant, stress-free shopping environment, worthy of returning customers. With our analytics platform, you get an overview of all data needed to make influential decisions to optimize your supermarket. Get real-time alerts when long queues are forming at the cashier area and another checkout counter needs opening. By always staying alert, you will reduce queue lengths and waiting time, which ultimately ensures happier, more satisfied customers

Optimize Store Layout to Get the Most Out of Your Supermarket

Our technology lets you discover the popular areas and aisles that attract your customers. This data helps you eliminate dead zones and allows you to efficiently utilize every square meter of your supermarket. Analyze every zone separately to get an accurate overview of your customers’ full journeys around your store. It is efficient to analyze customer decisions based on two different perspectives; “planned buying” (their needs i.e., what they came for) and “impulse-driven buying” (their desires i.e., what they put in their baskets on their way to their needs and the cashier). This way, you can optimize conversion rates, product placements, store layout, and marketing strategies to match customer behavior.

How We Operate

We use data-driven intelligence and innovative sensor technology to arm our clients with valuable insight into customer behavior. Our people counting solution gives you access to heatmaps that will help you manage occupancy, queues, and staff. You are provided with the needed tools to optimize your store’s layout, product placements, and POS promotions, which eventually increases your draw-in rate, average basket size, and revenue per customer.